Humanizing the eCommerce Shopper’s Experience Featured Image

Humanizing the eCommerce Shopper’s Experience

It’s quite obvious that shopping online is becoming more and more popular for consumers. With the growth of Amazon and competitors like Jet.com, Walmart.com, WayFair.com and Target.com adding resources to their online sales department(s), the competition is, quite literally, increasing by the hour. While the [...]

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4 Important Ecommerce Digital Marketing KPIs Featured Image

4 Important Ecommerce Digital Marketing KPIs

Ecommerce digital marketing looks and functions very differently than a B2B lead generation website. While some of the metrics to track are similar, an ecommerce store owner has to take into account and evaluate every piece of content, product, product description and certainly category descriptions. When [...]

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SEO vs. Optimizing Your Web Presence Featured Image

SEO vs. Optimizing Your Web Presence

So you “only want SEO,” huh? That’s interesting considering you want your website business to rank in a competitive market, but you’re only willing to try a single tactic. Choosing to only address SEO is like needing a new car, going to the dealership and leaving [...]

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Google’s “Mobile-Friendly” Algorithm Update is Coming Featured Image

Google’s “Mobile-Friendly” Algorithm Update is Coming

For probably the first time in the company’s history, Google has given everyone an advanced notice (several, actually) that a major algorithm change is on the horizon. Unlike any of their past algorithm updates, Panda, Penguin, Hummingbird, etc., that “shook” the entire web and turned internet marketing [...]

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Authors

Chad Myers

Chad Myers

President

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Elizabeth Heil

Elizabeth Heil

VP of Operations

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Aubrey Aynes

Aubrey Aynes

Front End Developer / Web Designer

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Jessica Kegerreis

Jessica Kegerreis

Creative Director

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Billy McAllister

Billy McAllister

Digital Marketing Director - Online Retail Owner

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Jackie Myers

Jackie Myers

Digital Marketing Director - Online Retail Owner

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Ryan Ours

Ryan Ours

Ecommerce Integrations Specialist

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Katy Schrage

Katy Schrage

Digital Marketing Manager

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Allison Steele

Allison Steele

Art Director

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Matt Wright

Matt Wright

Customer Service Manager