Google Announced Major Updates at Google Performance Summit Featured Image

Google Announced Major Updates at Google Performance Summit

As many of you already know, Google announced major updates for their advertising partners who use Google AdWords at their Google Performance Summit last month. There were a few hopes and dreams from this marketer in particular and Google most certainly DID NOT disappoint. It is important to note that [...]

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6 Digital Marketing Trends for 2016 Featured Image

6 Digital Marketing Trends for 2016

Digital Marketing evolves quickly and as every year comes and goes, there are trends that emerge, whether it be certain processes to get new leads, ways to convert leads into customers or strategies to engage with your target audience to keep your brand relevant.   [...]

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3 Ideas to Sell Your Garden Center Products Featured Image

3 Ideas to Sell Your Garden Center Products

A few years ago, garden centers were satisfied with a search-engine optimized website that has a rock-solid digital marketing plan. Reason being – it matched with the way people shopped and bought at the time. Currently, the future of new business is social selling and it’s no longer an option for businesses. [...]

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3 Reasons B2B Digital Marketing Differs from B2C Featured Image

3 Reasons B2B Digital Marketing Differs from B2C

Marketing to a consumer versus marketing to a business has a few key differences. Generally, B2B focuses on brand awareness and education versus B2C which focuses on lead generation and audience engagement. Therefore, when putting together your digital marketing plan for 2016, consider these top 3 differences based on your [...]

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Authors

Chad Myers

Chad Myers

President

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Jessica Kegerreis

Jessica Kegerreis

Director of Operations - Website Services

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Allison Steele

Allison Steele

Art Director

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Aubrey Aynes

Aubrey Aynes

Front End Developer / Web Designer

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Evan Titus

Evan Titus

Digital Marketing Manager

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Katy Schrage

Katy Schrage

Digital Marketing Manager

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Ryan Ours

Ryan Ours

Director of Operations - Online Retail

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Billy McAllister

Billy McAllister

Digital Marketing Director - Online Retail

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Jason Whitfield

Jason Whitfield

Digital Marketing Director - Online Retail

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Matt Wright

Matt Wright

Customer Service Manager