Email Marketing Platforms: Klaviyo Vs. MailChimp Featured Image

Email Marketing Platforms: Klaviyo Vs. MailChimp

As we mentioned in our Ultimate Guide to Ecommerce Email Marketing, email marketing is the most profitable marketing channel for ecommerce stores. With so much revenue being on the line, choosing the right email marketing tool is of utmost importance. There are so many aspects of email marketing that must [...]

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How to Use a Paid Social Strategy to Drive Ecommerce Sales Featured Image

How to Use a Paid Social Strategy to Drive Ecommerce Sales

With email being the most profitable marketing channel, incorporating a paid social strategy to acquire email addresses has never been more vital to an ecommerce sales strategy. We’ve spent a lot of time this past year building out our automated email strategies, generating upwards of 40% of our internal online [...]

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A Complete Guide to Adding a New Product to Your Ecommerce Store Featured Image

A Complete Guide to Adding a New Product to Your Ecommerce Store

Adding a new product to your ecommerce store may sound like a simple task, but as you probably know, it’s quite a lengthy process. A process that needs to be planned and executed with intentionality in order to benefit the most from the many opportunities it offers. From merchandising to [...]

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The Different Types of Automated Email Campaigns Featured Image

The Different Types of Automated Email Campaigns

Email marketing can be a powerful tool for ecommerce, especially when automated email campaigns are used. Before coming up with an email marketing strategy, you first need to understand your audience and the which emails that should be sent to those audiences. Here’s a handy infographic listing out the different types of [...]

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Authors

Chad Myers

Chad Myers

President

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Elizabeth Heil

Elizabeth Heil

VP of Operations

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Aubrey Aynes

Aubrey Aynes

Front End Developer

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Jessica Kegerreis

Jessica Kegerreis

Creative Director

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Billy McAllister

Billy McAllister

Digital Marketing Director - Online Retail Owner

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Jackie Myers

Jackie Myers

Digital Marketing Director - Online Retail Owner

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Ryan Ours

Ryan Ours

Ecommerce Integrations Specialist

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Katy Schrage

Katy Schrage

Digital Marketing Manager

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Allison Steele

Allison Steele

Art Director

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Matt Wright

Matt Wright

Customer Service Manager