With email being the most profitable marketing channel, incorporating a paid social strategy to acquire email addresses has never been more vital to an ecommerce sales strategy. We’ve spent a lot of time this past year building out our automated email strategies, generating upwards of 40% of our internal online [...]

Adding a new product to your ecommerce store may sound like a simple task, but as you probably know, it’s quite a lengthy process. A process that needs to be planned and executed with intentionality in order to benefit the most from the many opportunities it offers. From merchandising to [...]