Poor Customer Experience – Now What?

Posted July 17, 2014 by Chad Myers

A poor customer experience hurts deeply, psychologically, financially…imagine how it feels for the customer.

There are many forms of business. Each with their unique operational models, cost structures, audience bases and products or services. One thread that is constantly woven through every type of business (and there’s a lot of types of businesses) is that there is a customer experience.

The 5 Truths of eCommerce Website Architecture

By Billy McAllister

Search Engine Optimization (SEO) is really just a series of educated guesses. It is educated guessing mixed with data-driven decisions that lead to more educated guesses and more data-driven decisions. Fear not though because even within all this guessing remain some basic principles and best practices. The most important SEO consideration for an eCommerce website is the website’s categorical structure / website architecture.

How Often Should a Website Be Redesigned?

By Aubrey Aynes

There’s no magic or definitive answer to this frequently asked question of, “When/How often should I redesign my website?”; It really depends on the company and can vary between different businesses. I’m sure that’s not the answer you wanted to hear, but before you can find the answer, you first have to ask yourself an entirely different question and in turn, you will find the answer you’re looking for.

10 BigCommerce Add-Ons Too Profitable to Ignore

By Ryan Ours

BigCommerce currently integrates seamlessly with over 100 industry-leading business applications. Each of these applications can be found in the BigCommerce App Marketplace, and can be installed with a single click to your own BigCommerce storefront. Most of these add-on apps even have a try-before-you-buy trial period so you can test them out live before signing up for a paid plan.

5 Design Techniques to Increase Conversions

By Allison Steele

It takes just one-tenth of a second for us to make a first impression. However, research finds that the more time a person can spend forming their first impression, the more confident they are in it.

One-tenth of a second isn’t much time at all. We all have met someone for the first time and made an instant impression of what type of person we believe they are.