Have you spent months, maybe even years, building your ecommerce store, but still not getting enought traffic? SEO helps your ecommerce website get found by consumers searching for your product or brands. Understanding what your target consumers are searching for, and using SEO to get your ecommerce store found on search engines, is crucial to driving organic sales. Still not sure if you need ecommerce SEO – take the test: Google your main product, is your ecommerce website listed on the first page of the results?
There are numerous factors that go into SEO or effectively optimizing your website, but we can generally break it down to:
- defining your target, your website’s architecture (coding and presentation of content)
- quality content on your website
- and links coming to your site from other relevant and authoritative websites.