4 Ways Advertising Will Breathe New Life into Your Current Lead Generation Featured Image

4 Ways Advertising Will Breathe New Life into Your Current Lead Generation

This year eMarketer approximates digital ad spend will increase 16.7%, accumulating to $140.15 billion which for the first time exceeds 25% of all ad spending. How is your business handling this transition? How much does your business make with paid advertising on channels such as Facebook, Google, [...]

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Understanding and Influencing Consumer Behavior Featured Image

Understanding and Influencing Consumer Behavior

Integrating a public relations campaign with a marketing engagement improves the effectiveness of a brands overall marketing plan. By integrating PR, brands are able to strategically communicate with groups of people who influence the purchase of a product, whether directly or indirectly. In past, PR [...]

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Experiencing Your Brand As a Consumer Featured Image

Experiencing Your Brand As a Consumer

Sometimes, it can be difficult to take a step back and look at your brand from a consumer’s perspective. When you’re in the trenches of your business every day, you can easily develop tunnel vision and fail to notice all of the small, yet important, [...]

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Youth Mentoring Initiative Featured Image

Youth Mentoring Initiative

“High School would be very different without this program, I probably wouldn’t be here” That was a statement from a student who was positively affected by the work of the Youth Mentoring Initiative (YMI). It gave us the chills as well. That’s why when we were [...]

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Authors

Chad Myers

Chad Myers

President

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Jessica Kegerreis

Jessica Kegerreis

Creative Director

Jessica Kegerreis's Facebook Jessica Kegerreis's Twitter Jessica Kegerreis's LinkedIn Jessica Kegerreis's Google+

Allison Steele

Allison Steele

Art Director

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Aubrey Aynes

Aubrey Aynes

Front End Developer

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Katy Chettleburgh

Katy Chettleburgh

Digital Marketing Manager

Katy Chettleburgh's Facebook Katy Chettleburgh's Twitter Katy Chettleburgh's LinkedIn

Eric Breiner

Eric Breiner

Digital Marketing Manager

Jackie Myers

Jackie Myers

Digital Marketing Director - Online Retail Owner

Jackie Myers's Twitter

Billy McAllister

Billy McAllister

Digital Marketing Director - Online Retail Owner

Billy McAllister's Twitter Billy McAllister's LinkedIn Billy McAllister's Google+

Ryan Ours

Ryan Ours

Ecommerce Integrations Specialist

Ryan Ours's Facebook Ryan Ours's Twitter Ryan Ours's LinkedIn Ryan Ours's Google+

Matt Wright

Matt Wright

Customer Service Manager