SEO Archives | Springboard Marketing

Optimizing Your eCommerce Product Pages and Category Pages for Search Engines

author: Jackie Myers
posted: April 12, 2017

“Build it, and they will come.” – Not True. Believe it or not, many online merchants of are of the mindset that if they list hundreds of products on their ecommerce store, that search engine traffic will tumbling into their store. This is far from [...]

Humanizing the eCommerce Shopper’s Experience

author: Billy McAllister
posted: March 20, 2017

It’s quite obvious that shopping online is becoming more and more popular for consumers. With the growth of Amazon and competitors like Jet.com, Walmart.com, WayFair.com and Target.com adding resources to their online sales department(s), the competition is, quite literally, increasing by the hour. While the [...]

10 Digital Marketing Ideas for Garden Centers

author: Jessica Kegerreis
posted: November 20, 2015

Digital Marketing for Garden Centers: 10 ideas to get new customers and increase foot traffic to your Garden Center There are numerous fun, creative and engaging digital marketing ideas for your garden center to consider in order to boost your online presence and increase foot traffic [...]

SEO vs. Optimizing Your Web Presence

author: Billy McAllister
posted: October 28, 2015

So you “only want SEO,” huh? That’s interesting considering you want your website business to rank in a competitive market, but you’re only willing to try a single tactic. Choosing to only address SEO is like needing a new car, going to the dealership and leaving [...]